Lead Generation

If you answered yes to any of these questions, then lead generation seems like it might be the right way to go. Imagine walking into your office on Monday morning and finding ten hot leads waiting for you and continue to flow in as you work. What a way to start your business day. We will deliver quality leads from consumers who have requested information from you. These leads can be converted into customers. Target Point Media offers several lead generation products such as EDS (Email Database Survey), Co-registration Leads and Banner Ads.

We have an affiliate network with more than 2000 high traffic websites. The lead generation forms are equipped with front end verification technology. With our custom validation script consumers will not have the ability to submit a request if there address has discrepancies. Our form will confirm ZIP + 4 coded records actually exist and are a valid Delivery Point, right down to the Suite, Unit or Apartment number. Addresses must match names and phone numbers or the lead will not process. We subject all data through our 12 point data authenticity process.

Our leads are not generated with any incentives. Our registration forms are opt-in only, they do not come with boxes pre-checked. Consumers must check the box to opt-in. Many of our competitors will use incentives to generate leads. We can place your offer on a site that is most relevant to your product or service. A few sites have been generating 60 million page views a month. Once you witness our mind blowing ROI’s I am sure you too will be coming back for more.

Our leads are not generated with any incentives. Consumers will not win a free IPOD, our registration forms are opt-in only and they do not come with boxes pre-checked. You must check the box to opt-in. Many of our competitors will use incentives to generate leads.

We offer more quality control- We run our names through verification systems to ensure that you get good data. These systems block fictitious names, profanities, incorrect addresses and phone numbers.

We are among the top 3 Co-reg services in the country when it comes to volume. We have more sites in our co-reg network than our competition and can gather more data for the client in a shorter period of time.

Because of our size and buying power, we can gather registrations at a lower cost to our customers.

Co-registrations offer companies the opportunity to build a list in a short period of time. Co-registrations are leads generated through our network of sites. Through key strategic alliances, we have access to a network of sites. You can have access to the traffic driven by these sites and put your opt-in request or offer in front of millions of consumers each month. Best of all, the co-registrations are 100% opt-in. Some sites register up to 60 million co-registration page views per month with almost double the traffic during the holiday season. According to the Internet Advertising Bureau, co-registration is the fastest-growing segment of Internet advertising. Co-Registration’s market-share tripled from 2% in ’04 to 6% in ‘05, making it online advertising’s fastest growing sector with a $1 billion market. Co-Registration offers can be dynamically served based on geo-targeting, demographic information, referring site, and other factors.

Build a comprehensive database of interested consumers. The higher conversion rates custom lead generation programs deliver will out weigh the implementation costs. Custom Co-registration is the most excepted form of lead generation. It gives you the opportunity to build your opt-in prospect lists for e-newsletter subscriptions, memberships, loyalty programs, catalog subscriptions, new product launches and more. We guarantee that you are targeting the right market.

A banner is a graphic used for advertising on web sites other than your own and is somewhat similar to a traditional ad you would see in a printed publication, i.e., a newspaper, but it has the added ability to bring a potential customer directly to the advertiser's web site. Imagine touching a printed ad and being immediately teleported to the advertiser's store! Our banner ads differ from a print ad in its dynamic capability. It stays in one place on a page, like a magazine ad, but it can present multiple images, include animation and change appearance in a number of other ways. We offer highly effective advertising campaigns that feature your offer on one of our many industry specific web portals. Our advanced resources provide not only demographic targeting, but also behavioral targeting. Our impressive targeting capabilities is coupled with extensive testing methodology that identifies the most effective site design and offers for your audience and message. Target Point Media uses only the industry’s most respected web portal networks to ensure the ability to deliver results that will continue to lead the market. We will optimize your ad to ensure the viewer can understand the benefit of your offer quickly. If your message is vague and can’t be understood in a couple of seconds, the average viewer will move on. Below are a few ways Target Point Media can help you market with banner ads:

Through internal surveys we have the ability to enrich our database with customer demographic, lifestyle selects, spending habits, and much more. We can use the same process to produce custom leads for your company. All we need to get started is an html creative along with your qualifying questions. From there we can transmit your lead generation splash page to millions of potential leads in the form of an email broadcast. This is the most proactive form of lead generation available. You can go directly to the consumers who have interest in your product or service rather than waiting for a potential customer to go to your page or click on your search engine link. Let us broadcast your Survey and get you the results you need.